ASA 55° Marble Tiles

　　In 2016, Institute of International Life & Space announced that luminosity of tiles between 40°-65° is suitable for human working and living habitat. It gives the best visual effect. ASA 55° marble tiles eliminate the light pollution and visual fatigue issues and thus can create the best healthy living habitat.

　　The core characteristic of ASA 55° marble tiles is its low reflective rate which gives a pleasant visual effect and balance the high degree of luminosity of glazed tiles in the space. Although soft-light marble tiles cannot fully substitute high luminous products in different space application, soft-light marble tiles will become the mainstream product in the household market.

　　As the living standards improve, especially the main consumption power changes from 1960-70s to 1980-90s, their consumption awareness of ceramic products such as design and specifications have great changes. For example, people in the 1960s and 1970s like the glittering decoration effect and they prefer the high luminous tiles. In contrast, 80-90s’generation are seeking quality and uniqueness of products. They also aware of health issues and thus soft-light marble tiles meet their demands.

　　When consumers are struggling between high luminous products and vintage dull products, there are many soft-light marble tiles emerge in the market.

　　Compared with the fully-glazed and other high luminous products, application of soft-light tiles is very wide. First of all, they are suitable for decoration in kitchens and bathrooms as glazed tiles will become too wet in high humid places. They are also suitable for bedrooms as they are not too bright nor too dull. Moreover, they are also good for applications in high-end hotels, lobbies, cafes, luxury villas, and high-end real estate projects.

　　Most of the current soft-light marble tiles are taking advantages over real marble as they have texture of stone tiles, lower cost, almost no loss and no radiation concerns. They are definitely the future trend.

　　55° is not just a concept. It is what ASA has been in pursuit of best living habitat and technology. There is a formula that defines 55° in ASA: "200x45x920X1.5 = 55°", which means: selection of more than 200 rare and precious stones around the world, with 45 members in ASA Research and Development Team, spending 920 days of deep research and using 150-million production line to create 55°big marble slab.